Marketo Reporting and Insights

Adobe Marketo Engage

Marketo Reporting and Insights

Live Instructor Course

On Demand Course

Adobe Marketo Engage Reporting and Insights is a 3-hour instructor-led or on-demand course designed to give participants a firm foundation in Marketo Engage's standard out-of-the-box reporting, which focuses on engagement and impact metrics. In this course, you'll learn use cases for each report and how to customize reports to answer different business questions. You'll also learn how to use these reports to demonstrate the impact of your marketing efforts and focus your investment where it will be the most effective.

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Course Details

Recommended:

Adobe Marketo Engage Core Concepts I
Experience: Students should know how to build various Marketo Engage programs, create a Smart List, create a smart campaign, and pull a global report.

After completing this course, you will be able to:

Create Programs following best practices to generate relevant reports
Create standard reports to analyze people, programs, and assets
Customize reports using filters and settings
Use special report features including drill-down, customer columns, and opportunity columns
Create report subscriptions

Program creation best practices for reporting
Standard reports and their options
Filters and settings
Drill-down, custom and opportunity columns
Report subscriptions

Price: USD $450

Duration: 3 hours

Digital Marketers, Marketing Managers, Administrators, Digital Content Creators

Intermediate

Marketo Engage Digital Marketer

On-Demand Course

The on-demand version allows you the flexibility to train on a schedule that is convenient for you and taken at your own pace. Dive into hands-on product exercises, along with slides, activity guides, and a completion certificate.

To complete the activities in the on-demand course, you will need to work in your own instance. If necessary, speak with your administrator about a setting up a sandbox or testing environment.

Enroll in On-Demand Course

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Private training

Organize private training exclusively for your team. Location, dates, times, and agenda can be tailored to your organization’s needs.

Learning Subscriptions

Get 12-month unlimited access to all live instructor-led courses, on-demand courses with practice exercise guides, sandboxes for select on-demand courses, and spotlight videos across Adobe Experience Cloud products.

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Adobe Professional Certification

Take an exam and earn a certification that validates your skills and knowledge.

Go to Certification Program

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Adobe Marketo Engage