Getting Started with Adobe Campaign v8

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Getting Started with Adobe Campaign v8

Live Instructor Course

Getting Started with Adobe Campaign v8 is a 1-day instructor-led or 8-hour on-demand course, where you will learn the basics of Adobe Campaign v8. The course will introduce you to the Campaign client console and the User Interface (UI) of Campaign v8. You will also learn how to manage recipient data, create a campaign, segment the recipient data, prepare deliveries, send a campaign, send recurring and retargeting campaigns, and send a direct mail delivery. This is an overview course designed to highlight the key features, and provide a knowledge foundation for new Campaign v8 projects.

Valid for these versions of Adobe Campaign Classic: V7, V8

Go to Live Instructor Sessions

Course Details

None.

After completing this course, you will be able to:

Explain the features and capabilities of Campaign v8
Navigate through the Campaign v8 UI
Access the Campaign v8 client console
Create a plan, program, and campaign
Add a recipient and send a delivery
Create a campaign to target recipients
Explain delivery workflow activities
Create a campaign and compose personalized content for a delivery in the campaign
Send a campaign
Send a recurring birthday campaign
Send a retargeting campaign
Create basic reports
Explain different communication channels in Campaign v8
Send a direct mail delivery

Introduction to Adobe Campaign v8
- Features
- Key capabilities
- Architecture
- Campaign v8 client console
- User interface
Designing a campaign
- Create a campaign: Key concepts and process
- Create a plan, program, and campaign
- Add a recipient and send a delivery
Manage the recipient data
- Access the recipient data
- Use filters
- Filter the recipient data by using a query activity
- Create a campaign to target recipients
Preparing deliveries
- Delivery workflow activities
- Defining the email content of a delivery
- Dynamic content and personalization
- Reduce the spam score and improve deliverability
- Create a campaign and compose personalized content for a delivery in the campaign
Sending campaigns
- Process
- Send a campaign
- Create reports
- Create basic reports
- Send recurring and retargeting Campaigns
- Send a retargeting campaign
- Send a recurring birthday campaign
Communication channels in Adobe Campaign v8
- Send a direct mail delivery

Price: Price info can not be found

Duration: 1 day

Business User

Beginner

On-Demand Course

The on-demand version allows you the flexibility to train on a schedule that is convenient for you and taken at your own pace. Dive into hands-on product exercises, along with slides, activity guides, and a completion certificate.

To complete the activities in the on-demand course, you will need to work in your own instance. If necessary, speak with your administrator about a setting up a sandbox or testing environment.

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Adobe Qualified Credential

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