Progress through a sequence of courses and videos that help you build the skills and knowledge to succeed as an Adobe Analytics Data Analyst. Completing the courses in the learning path and approximately 3-6 months of work experience in Adobe Analytics should prepare you to sit for the Adobe Qualified Credential.
Step 1: Get Started with Foundational Video Tutorials
View this quick introduction video to learn how Analysis Workspace supports data novices and experts.
Step 2: Build Hands-On Skills with Adobe Expert Instructors
Attend a live class with an expert instructor and gain hands-on practice with real-world use cases to quickly get up to speed on the latest features and capabilities of Adobe Analytics. Classes are offered virtually in time zones that span the globe.
Create Reports and Visualizations Using Adobe Analytics I
Create Reports and Visualizations Using Adobe Analytics I (formerly known as Data Analysis with Analysis Workspace) is a 2-day instructor-led course, where you will learn how to navigate the reporting interface, create engaging reports and visualizations to get answers to your business questions, and configure reports for effective decision-making using Adobe Analytics. Through hands-on activities, you will learn about Adobe’s 4-step methodology and create reports and visualizations in Analysis Workspace to analyze visitor acquisition, visitor identification, visitor activity, and visitor retention. You will learn how to create custom Segments and Calculated Metrics to customize your reports and visualizations. This course is suitable for business users and analysts.
Create Reports and Visualizations Using Adobe Analytics II
Create Reports and Visualizations Using Adobe Analytics II (formerly known as Advanced Analysis with Analysis Workspace) is a 2-day instructor-led (classroom or virtual) course. Using hands-on activities based on the Analytics 4-step methodology, you will deep dive into Key Performance Indicators (KPI's), visitor acquisition, visitor identification, visitor activity, visitor retention, presentation best practices, and customization in Analysis Workspace.
To be successful in this course, we recommend:
- Completion of Create Reports and Visualizations Using Adobe Analytics I
- At least 3+ months of relevant full-time working experience
Continue Your Journey with Advanced Spotlights
Step 3: Earn a Credential to Validate Your Skills and Knowledge
Validate your conceptual knowledge and hands-on skills in Adobe Analytics and demonstrate that you can successfully generate meaningful reports from visitor, traffic, and conversion metrics, using pre-defined or custom segments and metrics. Prove your value to your organization with tangible skills that let you hit the ground running with Adobe Analytics and drive business success!