Additional foundational video:

Subscribers only

Spotlight: Discover Adobe Journey Optimizer

This spotlight is a 18-minute video that will familiarize you with Adobe Journey Optimizer and explain how it can help you solve your business problems and drive success. Access the spotlight by signing in to your Learning Subscription.

1

Get Started with Adobe Experience Platform

Get Started with Adobe Experience Platform is a 1-day instructor-led classroom or virtual course. You will learn to create audiences, perform simple queries, and know how unified data is structured and made available to you in Experience Platform. You will also learn to leverage Real-Time Customer Profiles from Experience Platform to create relevant and personalized customer engagement in Application Services.
2

Configure and Manage Adobe Experience Platform

Configure and Manage Adobe Experience Platform is a 2-day instructor-led classroom or virtual course, where you will learn to create Experience Data Model (XDM) schemas and datasets. You will ingest data to the datasets through data source connectors, APIs, and streaming ingestion connectors with hands-on activities. You will also learn to create a data usage policy and a merge policy, configure destinations and data monitoring dashboards, query data from data lake, and prepare data for ingestion.
3

Configure Adobe Journey Optimizer

Configure Adobe Journey Optimizer is a 1-day instructor-led classroom or virtual course that helps you configure Journey Optimizer to create journeys and messages. You will learn to configure email channel configuration, push channel configuration, landing page presets, events, and custom actions, and test the configurations by using them in a journey. You will also learn to set up Journey Optimizer Application Programming Interface (API) access and execute API calls.
1

Configure Data Collection in Adobe Experience Platform

Configure Data Collection in Adobe Experience Platform is a 1-day instructor-led classroom or virtual course. Through hands-on activities, you will learn how to collect customer experience data in Experience Platform Data Collection (formerly known as Launch). You will also learn how to share the data to Experience Platform and non Adobe applications through Platform Edge Network.
2

Extend Data Capabilities of Adobe Experience Platform

Extend Data Capabilities of Adobe Experience Platform is a 1-day instructor-led (classroom or virtual) course, where you will learn to access data in Experience Platform by using a third-party AI/ML tool. You will also be familiar with Intelligent Services and how it empowers you to leverage the power of artificial intelligence and machine learning in Experience Platform. This course will enable you to analyze Google Analytics data in Experience Platform by using Customer Journey Analytics (CJA) and enrich the Google Analytics data analysis in Experience Platform.

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